Sustainability and environmental products and services represent a large and rapidly growing market in the
world: At USD 1.8 trillion1 in 2007, over the next decade it is expected to grow around 6.5% per year, reaching
an overall volume of USD 4.0 trillion by 2020.
In Brazil, too, sustainability and environmental concerns have gained much significance over the past years.
From the 1950s to the early 1980s, when the country went through a phase of rapid industrialization, many
of the production processes applied had considerable impact on the environment (...)